Great Tools for Video Production

True or False: You should really buy a nice DSLR if you want to create video content for your business.

Answer: FALSE!

While I appreciate everything I learned in film school, video has become so essential in everyday marketing that it’s a skill you shouldn’t have to go without just because you don’t have formal media production training or fancy equipment. That being said, it’s helpful to have a handful of tools at your disposal such as a simple light, quality microphone, and a way to stabilize your phone or camera.

Here are a handful of equipment recommendations to take your video to the next level! From budget set-ups to higher-end pieces of equipment, there’s something for everyone!

CAMERAS

Canon EOS M50 Mirrorless Camera Kit with EF-M 15-45mm Lens 

Canon EOS 90D with 18-135 is USM Lens, 4k video capability

MICROPHONES

Rode VideoMic Pro+ On-Camera Shotgun Condenser Microphone

Rode VideoMic with Rycote Lyre Mount, Boom Pole, Screw Adapter and Extension Cable

Rode SmartLav+ Omnidirectional Lavalier Microphone for iPhone and Smartphones

PowerDeWise Lavalier Lapel Microphone Omnidirectional Mic with Easy Clip

LIGHTS

UBeezsize 10’’ LED Ring Light with Stand and Phone Holder

Neewer LED Ring Light 18-inch Outer Diameter 55W 5500K with smartphone holder

Neewer Photography Bi-color Dimmable LED 20×27 inches Studio Softbox reflector Lighting Kit

Neewer 2 Piece Bi-Color 660 LED Lights + Stands (for studio work)

TRIPODS / ACCESSORIES

JOBY GorillaPod 3k Kit with ball mount

AmazonBasics 60-Inch Lightweight Tripod with Bag

Cell phone tripod mount with Cold Shoe

SanDisk 128GB Extreme PRO SDXC UHS-I Card

If you haven’t already, be sure to snag my free Video Starter guide here!

*This post contains affiliate links.

Liz McVoy Creative Marketing Mentorship

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