The Blog

Video. Branding. Marketing. Entrepreneurship.

up-level your brand with these resources

Lead magnet guide for small business owners by Liz McVoy

Grow Your Email List

Video starter guide for small business owners by Liz McVoy

Get Started With Video

Brand voice and personality quiz for small business owners.

Nail Your Brand Voice

Liz McVoy Creative Video & Design Agency, Marketing Mentorships for online businesses.

The 5 Hallmarks of Good Content

I’m a sucker for a Hallmark Christmas Movie. THE PLOT:   → Girl leaves the big city to visit a quaint Christmas town. → She meets a hot lumberjack in his mid-30s who’s somehow the perfect mix of sweet + successful… also still single?? →

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Liz McVoy, brand and marketing coach for online business owners

How to Market Your Business with Heart in 2022

HOW TO MARKET YOUR BUSINESS WITH HEART IN 2022: Cause if there’s one thing I’m certain of → The world needs more of YOU. Let’s change the online space and market differently.   Here’s how: ✷ FOCUS ON RELATIONSHIPS Want to be known as the

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Liz McVoy Creative Video & Design Agency, Marketing Mentorships for online businesses.

Storytelling is the New Marketing

I snapped this photo of us the other day before Nora’s drop off at school. She was Star of the Week and was sooo proud!! One of these days I’ll get everyone totally in the frame Nora got to bring 3 things for show and

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Liz McVoy Creative Video & Design Agency, Marketing Mentorships for online businesses.

Ditch the Old Way

Last week Nora and I were in a hit and run car accident. While we are both okay (praise God!) between the two of us, it completely freaked me out. Let’s just say that Nora was the brave one. All of the what if questions

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Liz McVoy, Video + Marketing Consultant

Lower Your Expectations

It’s time to LOWER your expectations.   Betcha didn’t think I’d give you that nugget today! Executing to perfection isn’t always possible *sigh* Well before I was a business owner, having kids challenged my enneagram 1 tendencies!⁣ There’s no such thing as perfectly in place

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Liz McVoy Creative Video & Design Agency, Marketing Mentorships for online businesses.

A Lot Can Happen in 18 Months – Part 2

WARNING: This post contains money talk. Do NOT compare yourself! I made $1000 in my first course launch and it didn’t even cover half of the investment I’d made just months prior. But that was okay! I began! It was the starting point. Today, we’ve

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Liz McVoy Creative Video & Design Agency, Marketing Mentorships for online businesses.

A Lot Can Happen in 18 Months – Part 1

Queue sappy mom story and a humble brag. 👇 (part 1) For the past 18 months, I’ve watched my son go from a little baby to toddling around as his own unique little human. He’s full of joy, endless smiles, he has 1 dimple on

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Liz McVoy Creative Video & Design Agency, Marketing Mentorships for online businesses.

Serving Well vs. Looking Popular

What do you value most? Popularity? Money? Deep friendships? Building a legacy? There’s no right or wrong answer here but ask yourself this: Am I more focused on serving well or looking popular? If the bells and whistles went away, would my business still stand?

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Liz McVoy Creative

Market with Heart, Soul & Story

It’s time to untwist the knife You’ve probably experienced these marketing tactics first hand Playing on insecurities Continually hitting on pain points Major Scarcity Next level FOMO Fear-tactics (you can’t do this without me/help) It stops here   I practice and teach (check out my

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Liz McVoy Creative Brand Experience Agency, Brand Consulting, Brand Design, Website Design, and Marketing Mentorships for online businesses.

Embrace the Slow Times

The busy signal… Remember that sound?? We rarely encounter it nowadays and there are some days that I actually miss it. Why? Because it’s a signal that life is being lived, there’s a world outside of you, and sometimes you have to embrace the fact

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