4 Ways to Repurpose Your Video Content, Liz McVoy Video Marketing Consultant

Four Easy Ways to Repurpose Your Video Content

So you made a video, now what??

Creating great video content can take a lot of time, money, and effort. You go through all of this work to birth the final product and then you post it on your platform of choice, it just sits. You hope people will view, comment, like, and share but what if they don’t look in that ONE spot?

I love coaching my clients on how to make their content go farther and last longer. Between Instagram posts, stories, and now reels, it can feel like A LOT of effort for little return. Forget adding in Facebook, YouTube, TikTok, LinkedIn, Twitter… are you feeling stressed out yet?

If you’re reading and feeling that sinking feeling, FEAR NOT! I’m going to share my tips on how to be efficient with your video content so you can get hours back in your schedule AND increase your visibility.

You ready?⠀

    1. Take that video and get it transcribed. Rev.com is a great affordable resource (~$1 per minute of video).⠀⠀⠀
    2. Use the transcription to create social media or blog posts!
    3. Splice up the video into 15-20 second teasers you can post on social media.
    4. Add the video to your website or blog then link to it from Pinterest!

These are four easy ways to repurpose your video content so that your videos can work longer and harder for you and your business!⠀⠀⠀⠀⠀⠀⠀

Here’s my challenge:  Create one video a week, delegate splicing up the content if you can, then sit back and relax while your ONE video generates 4-5 pieces of additional content.⠀⠀⠀⠀⠀⠀⠀⠀⠀

Need help creating a video strategy? Book a discovery call!

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